College Coaching & Advising

Key Issue Overview

Disparities in college enrollment persist among historically marginalized groups, including low-income students, rural students, and students of color (NCES, 2018; 2022; 2024). Although many of these students express a strong desire to pursue higher education, they often lack the personalized support needed to navigate the college application and enrollment processes. High school counselors play a key role in this guidance; however, they often manage large caseloads – much higher than the recommended student-to-counselor ratio of 250:1 (ASCA, 2023). Additionally, college counseling constitutes only a small fraction of their overall responsibilities and training, which limits their capacity to provide the individualized support that students often need.

To address this gap, college coaching programs funded and executed by external organizations, such as state agencies and nonprofits, aim to supplement the efforts of school counselors. These programs provide intensive, one-on-one advising that mirrors the support higher resourced schools can offer, and wealthier families can purchase privately. By focusing on relationship-building through regular interactions, these programs guide students through key steps in the college application and enrollment processes, including the completion of college and financial aid applications. 

Another approach to supplementing college coaching provided by school counselors is to have teachers deliver college guidance through a dedicated course. One study reviewed in this section tested the effect of an 18-week college planning course for high school seniors, taught by teachers, offered in high schools throughout Michigan.

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